Augmented Games by Moment Factory is a smart gaming platform that activates locations as dynamic, interactive playgrounds. Participants compete using only their bodies—no controllers or wearables needed, thanks to precision motion tracking. Powered by flexible configurations and a seamlessly expanding catalog, it merges the excitement of live sports with the broad appeal of video games. Operators can customize the visual design to align with events, branding, sponsored content, and more. Easy to deploy, scalable, and highly engaging, Augmented Games drives brand positioning, dwell time, and repeat visits. Reflecting the rise of competitive socializing, this product turns movement into competition and spectators into players.
