Solution Spotlight: Storyland Studios, Inc. – The Secret Sauce Recipe For Success in Experiences

Solution Spotlight: Storyland Studios, Inc. – The Secret Sauce Recipe For Success in Experiences

Wednesday, November 19, 2025 4:00 PM to 4:20 PM · 20 min. (America/New_York)
Innovation Stage S230BC
Solution Spotlight

Information

In this spotlight session, the founder and CCO of Storyland Studios reveals the timeless recipe for success in development of impactful and profitable experiences. Through a unique combination of strategic storytelling, spatial storytelling, and interactive storytelling, learn how to develop destinations that bring people together and leave a lasting impact. Drawing on a decade at The Walt Disney Company, Mel McGowan will share how he learned to create powerful stories in three-dimensional spaces

Language
English
Content Delivery
On-Site

Access & Logistics

Access
Included with all Expo Registrations
Storyland StudiosStoryland Studios is a Strategy and Design Firm that Imagines, Plans and Creates Experiences that Lift the Spirit. Storyland Studios is a full-service strategy and design firm. We imagine, design, and create immersive experiences and environments that lift the Spirit. With offices in California, Atlanta, Orlando and London, our team of talented professionals have significant experience designing projects such as theme parks, museums, resorts, and more, around the world. We help you arrive at a story driven Big Idea and shape it into incredible narratives that resonate with your guests and users across the globe. Our collaborative process launches a journey through Strategic Storytelling to Master Planning and Production Design, while aligning the creative efforts with your business goals, and providing memorable guest experiences.

Registered attendees

Howard Brodsky
Howard Brodsky
Director, Licensing & DistributionSimEx-Iwerks
Jacqueline Antovel
Jacqueline Antovel
Director of Holiday ExperiencesThirteenth Floor Entertainment
Matthew Curnutte
Matthew Curnutte
CAD DesignerSally Dark Rides