The Future Zoo: Can Digital and Traditional Experiences Coexist?

Zoos have always offered something no screen can replace: authentic encounters with wildlife. At the same time, visitor expectations continue to evolve, and digital experiences are becoming an increasingly important part of the guest journey.

How can technology enhance rather than replace the traditional zoo experience? And what does the right balance look like?

This panel brings together experts in zoo operations, immersive technology, and guest engagement to explore how digital innovation, storytelling, and authentic wildlife experiences can work together to create meaningful and memorable visits.

Through practical examples and discussion, attendees will gain new perspectives on designing future-ready zoo experiences while staying true to the core mission of conservation and education.